Meriden-based La Birriamania plans to open second food truck

MERIDEN — The family owned and operated food truck, La Birriamania, has plans to open a second food truck.

After their grand opening at the Meriden Green in March 2021, the taco truck has gained popularity and is now fully booked until November.

The owners, Noely and Antonio Salazar, started the business in 2019 at their home in Meriden.

“It started when my husband’s brother, who is a Marine, Facetimed us from California,” Salazar said. “He was eating something while on the call and we asked, ‘what is that?’ cause it looked so good and he said ‘Birria, this has been so popular over here’ and we knew we wanted to try them.”

The couple got to taste the taco’s during a family get together.

“After that, I knew we had to make them,” Antonio Salazar said.

The couple then began making the dish at family gatherings and when they posted a photo on social media, many people asked whether it was for sale.

“That is when we knew it was time to get a truck,” he said.

During a family vacation in January 2021 in Mexico, the Salazar’s saw a food truck for sale online. Once they got back to Meriden, they quickly purchased it and made the decision to give it their all. Noely Salazar quit her interior design job. In March, they were ready to open.

La Birriamania sells birria tacos, nachos, loaded fries, quesadillas and birria broth ramen-style.

As they started the food truck, the couple was expecting their third child.

“We were working so hard to make it happen and now, we bring our kids with us when we can.” Antonia Salazar said.

They have two daughters, Elena Rae Salazar, who is 8 months old, and Paola Rose Salazar, who is 4. They also have a son, Alias ​​Antonio Salazar, who is 6.

The past few months, La Birriamania has been traveling all over Connecticut.

“We have been to Guilford, Avon, Hartford, and we also do breweries and events,” Noely Salazar said.

The couple gets help from both their families.

“… I try to help in any way possible, whether it’s watching the kids or helping with the truck,” said Delfina Granados, Antonio Salazar’s mother.

Lucía Pacheco, owner of San Juanito Mexican Store in Wallingford and Noely Salazar’s mother, will be running the second food truck in Meriden.

“I’m a little nervous but it’s a responsibility I know I can take on,” Pacheco said. “My daughter motivates me. I know she says I motivate her, so in reality, we motivate each other.”

The reason to open a second food truck in Meriden is the customers.

“We’ve never stopped thinking about our Meriden customers so since we are booked, we want to have our second taco truck stay in Meriden,” Noely Salazar said.

The couple would like to have the truck opened in August, but if not, then definitely by the end of the year.

La Birriamania will be at the New England Taco Festival in Guilford July 30-31 and the 2022 Connecticut Taco Festival in Granby on Aug. 20.

For more information visit

Leave a Reply

Your email address will not be published.