Struggling American Dream to debut a new luxury food hall this summer

STATEN ISLAND, NY — The American Dream mega mall in East Rutherford NJ will debut a new, 10,000-square-foot dining area that includes seven luxury boutique-style food concepts, NJ.com has reported. One of three planned food halls at the Meadowlands center, the new addition will officially launch on July 13.

Located on Level 2 of the retail and entertainment hub, the food hall will include a “first-of-its-kind” wine concept, a luxury pastry maker and an iconic dumpling establishment, NJ.com noted. It will join the already open Coca-Cola Eats and the soon to debut Kosher Food Hall. American Dream’s goal with this launch? To create another core of activity within the mall. Games of oversized cornhole, Jenga and Connect Four will mark its launch.

“The addition of these unique food and wine concepts perfectly complement our world-class attractions and robust retail offerings, reinforcing American Dream as an unrivaled destination,” Don Ghermezian, CEO of American Dream, told NJ.com.

The Food Hall at American Dream will open with seven concepts, including the already open Van Leeujwen Ice Cream and Best Pizza. NJ.com describes the others as such:

· Vinoteca: Guests can taste their way through 64 curated wines self-served by an interactive machine that perfectly pours 1-ounce sips, 3-ounce tastes or 5-ounce glasses. They also serve beer poured the same way and Italian fare from paninis to charcuterie boards.

· Lady M: This New York City confections brand has more than 50 boutiques throughout the world. It marries French pastry techniques with Japanese influences and is famous for the Signature Mille Crepes.

Vanessa’s Dumpling House: Iconic New York establishment will offer Beijing-style authentic dumplings and other Beijing-influenced delicacies including noodles, soups, salads and sauces. They’re known for using daily fresh ingredients and sesame pancake sandwiches stuffed with roast pork, beef, veggies, tofu, tuna and Peking duck.

Two other establishments — Dream Bar and Bang Cookies – will open in the fall and winter, respectively.

The announcement of this addition comes just two weeks after Triple Five Group, which owns the property, failed to make its semiannual payment on a $800 million municipal bond, the Wall Street Journal reported. Bondholders instead received payment from an $11.35 million debt service reserve account, according to the publication, which said that the mall could soon be declared in default.

The money troubles are not new: Last month, a securities filing revealed the property lost roughly $60 million last year, The Real Deal reported, generating $173 million in revenue against $232 million in expenses.

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